Juárez firefighters launch Christmas toy drive

Dignitaries in Juárez look over some of the toys donated for the city Fire Department's 72nd annual toy drive. The toys were donated by city employees, including managers of the city utilities department and Mayor Héctor "Teto" Murguía. (Photo Courtesy city of Juárez)

Goal of the bomberos: Every child gets at least one toy

Rio Grande Digital

Juárez firefighters listen Wednesday as dignitaries announce the launch for the Juárez Fire Department's annual Christmas toy drive. (Photo courtesy city of Juárez)

The Juárez Fire Department kicked off its annual Christmas toy drive Wednesday with city officials declaring they want every child in Juárez to have at least one toy.

This is the 72nd year of the city firefighters’ toy collection.

Juárez has been in especially dire economic times the last four years, having been hit hard by the global economic downturn as well as incessant “war on drugs”-related violence that grips the city.

At a kickoff event Wednesday, the city’s director of Ecology and Civil Protection urged everyone in the border city to donate new or used toys. He said he expects people to respond as positively as they do every year.

City employees, including all district managers and the director of the city utilities department helped jump-start the collection effort by donating the first toys, as did Juárez Mayor Héctor “Teto” Murguía.

City officials also welcomed the president of the National Chamber of Commerce — Coparmex — to the event and asked the organization to join the toy collection effort.

The city’s postal workers also donate toys to poor children every year for Christmas.

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