Bachelor of arts degree in journalism and mass communication, New Mexico State University.
Skills and attributes
Digital media: website design and development, web hosting, html coding, customization of WordPress and other CMS-based sites. Digital photography, high-definition digital videography and video editing. Search-engine optimization, desktop, notebook, tablet and smartphone platforms, Windows, Macintosh and Android operating systems.
Print and digital media: Adobe InDesign CS 5.5, Quark X Press 8.0, Adobe Photoshop, Adobe Illustrator, Associated Press Stylebook, English grammar, news page design and layout, graphic design and typography, photography, editing, reporting, supervision and management, organization, multitasking, deadline performance, self-motivated and self-directed. Spanish-speaking.
Editor and publisher of Rio Grande Digital Media Llc. — March 2006 to now
After resigning my position as news editor at the Las Cruces Sun-News, I set out to master the digital frontier of Internet journalism. I took on various part-time freelance assignments to generate income while learning to navigate the new media landscape. I took community college classes in digital video editing and other media technologies and educated myself on other aspects of online news presentation. I launched the website RioGrandeDigital.com, as a trial project to establish an online presence in the El Paso-Juárez-Las Cruces regional market.
News editor, Las Cruces Sun-News – March 2002 to March 2006
As the No. 3 manager in the newsroom, I oversaw the newspaper plant during the production cycle. In addition to editing, designing and paginating Page 1, my responsibilities included managing copy flow and supervising copy editors and page designers for the news, sports and features sections. It was my job to ensure the news product demonstrated sound news judgment, followed all style guidelines and was ready for delivery to pre-press on or before deadline. I also scheduled copy editors and page designers and wrote annual or semi-annual performance evaluations.
Editor, Ruidoso News — October 2000 to March 2002
This job placed on me full responsibility for the twice-weekly news product and overall management of the newsroom staff, including one part-time and four full-time employees. My duties included planning and executing a twice-weekly broadsheet newspaper. We typically published two to six sections. I worked closely with reporters to ensure a compelling mix of news and feature stories by making story and photo assignments. I edited copy, selected photographs and provided overall guidance for layout and design of the newspaper. In the production area, I was responsible for coordinating sections and paginating pages for attractive, readable and professional presentation. I managed newsroom expenses, devised the annual newsroom budget and supervised all departments in the publisher’s absence. My job included managing the newspaper website, www.ruidosonews.com.
Business editor, Las Cruces Sun-News — April 1997 to October 2000
As business editor, I worked independently in planning and producing a weekly tabloid-format business section as well as providing daily business coverage for the main section of the newspaper. My duties included planning all copy, photos and graphics, conducting research for articles, interviewing sources, taking photographs and writing copy. I also assigned and supervised a number of freelance writers. I scanned and formatted photographs, built graphics, layed out pages, wrote headlines and delivered pre-press product on deadline. I also was instrumental in coordinating and developing the newspaper’s website, www.lcsun-news.com.
Assistant city editor/copy editor, Las Cruces Sun-News — February 1996 to April 1997
In my first role in daily newspaper production, I coordinated daily news coverage and execution of the daily broadsheet run-of-press sections. Working under the direction of the news editor, my job included editing copy, scanning and formatting photographs, planning and laying out pages, writing headlines and delivering pre-press product on deadline.
Reporter, El Paso Times — May 1985 to May 1995
Although I continued to live in Las Cruces, where my wife held a professional position at NMSU, I worked in the Downtown El Paso newsroom during my early tenure at the Times. My primary beat was El Paso County government with secondary responsibility for courts and police as well as the outlying areas, especially the West Texas counties of Hudspeth and Culbertson. In my later years at the Times, I served alternating stints in the newsroom and the southern New Mexico news bureau, where I was independent and self-directed. My bureau duties included covering news beats, researching and writing news and feature articles with particular focus on weekend feature packages. The bureau coverage area included nine southern New Mexico counties.
News editor, Las Cruces Bulletin — July 1983 to April 1985
The Bulletin was something less than a weekly shopper in broadsheet format when more serious publishers acquired it in the early 1980s, made it into a tabloid and vastly improved its graphic appeal. Early on, I was part of its transformation to an editorially solid community newspaper. As news editor, my duties included researching and writing news and feature articles, interviewing sources, taking photographs, assigning and supervising freelance contributors, editing copy, designing pages, writing headlines and delivering the product on deadline.
Bureau correspondent, Albuquerque Journal — May 1980 to June 1981
Working under the general supervision of bureau chief, my duties included researching and writing articles. The daily report included news and feature articles. I also took and processed photographs — in the darkroom, as this job predated digital photography. In the primary coverage area of south-central New Mexico, my duties included filing daily news articles as well as weekend feature packages.